Онлайн-курс Инстаграм — обучение продвижению в соцсети

В наше время невозможно себе представить любое развитие вне интернета и социальных сетей. И, конечно, уважающий себя профессионал, обязан быть «в тренде» — и обязательно ищет новые возможности для процветания.

— Ну, хорошо, — возразит любой скептик, — а откуда известно, что действовать именно в социальных сетях, и именно в Инстаграм — действительно полезно? – Мало ли что модно, мало ли что говорят, — предоставьте мне доказательства!

По результатам исследования, проведенного в 2017 году, аудитория Инстаграм превысила 1 миллиард человек! Инстаграм входит в пятерку самых популярных приложений в нашей стране.

— Допустим, это так, — снова продолжит скептик. Но где гарантии, что именно в этой сети находится мой поклонник, я смогу его «зацепить» и он придет ко мне?

Среди разношерстной обширной толпы просто не может не быть твоего почитателя! Другой вопрос – как его найти, а потом увлечь? – Именно эту задачу и решают онлайн-курсы Инстаграм.

Вы больше не тратите ресурсы на бессмысленные путешествия по красивым картинкам. – Вы сразу знаете, как заработать на них.

Как дистанционные курсы по продвижению в Инстаграм способствуют реализации желания стать успешным?

— Я и сам знаю, что такое социальные сети и что в них можно сделать, — скажет любой здравомыслящий человек.

— Быть здравомыслящим,- не равно «достичь своих целей». Просто наслаждаться информационным каналом и владеть работающими методиками, позволяющими достичь своих целей, — это разные вещи. Одно дело, — общаться, выкладывать фотографии, ставить лайки, — и совсем другое, — знаючи воздействовать на поклонника, а перед этим еще найти его. И все это без лишних телодвижений, без наступания на грабли, профессионально и с минимальными затратами времени.

Разумеется, каждый может изучить незнакомую область самостоятельно. Но каждый независимый новичок обязательно о чем-то не узнает. Просто потому, что не откуда. А раз не знает, то и не использует. И целый канал пропадет зря.

Конечно, онлайн обучение продвижению в Инстаграм не продает рецепт успеха: не придумает идею, не наделит ее обладателя харизмой, не наградит удачей, и не реализуют задумку. В этом – каждый сам себе творец. Однако, онлайн-курсы администратора Инстаграм, дистанционно познакомятвас с полем для деятельности, покажут, где его использовать и как «собрать урожай», позволят уверенно ориентироваться в информационном пространстве и, таким образом, откроют двери для любых планов.

90000 Top 5 Instagram Marketing Courses to Get You More Likes & Followers 90001 90002 Instagram marketing is constantly changing, and it can be challenging to keep up with all the new strategies, features, and best practices. That’s where Instagram marketing training comes in! 90003 90002 Thankfully, there’s a ton of free (or cheap) Instagram marketing courses to teach you everything you need to know to get more likes and followers on Instagram. 90003 90002 But how do you choose the best Instagram marketing course for you? 90003 90002 We rounded up 5 of the best online Instagram training resources that will help you perfect your Instagram aesthetic, find the best hashtags for your business, and get more engagement.90003 90002 90011 90011 90003 90014 Instagram Marketing Course # 1: Create Content that Gets More Likes with Stephanie Gilbert 90015 90002 The secret to getting more likes on Instagram? 90003 90002 It all begins with the content, and one of the hardest parts about using Instagram for business is creating beautiful content for your feed, every single day. 90003 90002 Thankfully Stephanie Gilbert from Small Talk Social is here to make it a little bit easier! 90003 90002 In her paid course, Curate / Create: An Instagram Content Masterclass for Creative Entrepreneurs, Stephanie shares tips and tricks for how to create and source content for Instagram that people will love.90003 90002 90025 90025 90003 90002 The course has two main themes: curation and creation. 90003 90002 In the first part, Stephanie covers how to source and repost content, how to find content that aligns with your business ‘aesthetic, the 3 «Must Do’s» before reposting, and how to encourage your own community to create content for you. 90003 90002 In the second part of the course, you’ll learn how to style, shoot, and edit your own images with the camera on your phone. 90003 90002 90035 Cost: 90036 $ 99 USD 90037 90035 Length: 90036 1-2 hours 90037 90035 Type of course: 90036 e-books and video training 90035 90037 Sign up link: 90036 Curate / Create: An Instagram Content Masterclass for Creative Entrepreneurs 90003 90014 90035 Free Instagram Marketing Course # 2: Create Your Instagram Aesthetic with Later 90036 90015 90002 Want more Instagram followers, and a better looking feed? 90003 90002 In under 30 minutes, learn how to design your own Instagram aesthetic and plan the perfect feed, so you can grow your Instagram faster with Later’s free Instagram training course, How to Create Your Instagram Aesthetic.90003 90002 Watch the course trailer here for a sneak peek: 90003 90002 90058 90059 90003 90061 LESSONS INCLUDE: 90062 90063 90064 The 3 key elements of a good Instagram feed 90065 90064 How to edit photos for a cohesive Instagram feed 90065 90064 How to curate user -generated-content for your feed 90065 90064 Tips for planning 1 week of posts in 20 minutes 90065 90072 90002 The course is hosted by Later’s very own Taylor Loren and Lizzie MacNeill, but you’ll also hear from 4 guest speakers who are pros at all things Instagram.90003 90002 90035 Cost: 90036 FREE 90037 90035 Length: 90036 30 minutes 90037 90035 Type of course: 90036 video training 90035 90037 Sign up link: 90036 How to Create Your Instagram Aesthetic 90037 90003 90002 90003 90014 90092 Instagram Marketing Course # 3: Master Instagram Hashtags with Alex Tooby 90093 90015 90002 Want to supersize your follower growth on Instagram? Instagram hashtags are one of the best ways to do it! 90003 90002 But how do you know which Instagram hashtags to use? 90003 90002 If you want to learn the strategy behind finding the right hashtags for your business, check out Alex Tooby’s in-depth paid Instagram marketing course, Hashtag Hero.90003 90002 90102 90102 90003 90002 Lessons include: 90003 90063 90108 4 major guidelines the pros follow for optimal hashtag selection 90065 90108 3 things you must do to avoid being shadowbanned by Instagram 90065 90108 How to create a powerful brand hashtag that gets your audience involved 90065 90072 90002 In just one hour, you’ll learn exactly how Alex used hashtags to grow her business, and the course has recently been updated in 2017 to reflect current hashtag best practices. 90003 90002 90035 Cost: 90036 $ 127 USD 90037 90035 Length: 90036 1 hour 90037 90035 Type of course: 90036 video training with workbooks, hashtag starter guides, and exclusive access to the Hashtag Hero Facebook group 90035 90037 Sign up link: 90036 Hashtag Hero 90003 90014 90092 Instagram Marketing Course # 4: Five Minute Sprints to Instagram Growth with Craftsposure 90093 90015 90002 Short on time? Check out Craftsposure’s free Instagram training course, Five Minute Instagram Growth.90003 90002 For five days, you’ll receive a free five minute lesson straight to your inbox with tips to help you improve your Instagram marketing skillset. 90003 90002 90139 90139 90003 90002 The course focuses on how to use the right hashtags, find your target audience, take better photos, promote your products and services, and beat the Instagram algorithm. 90003 90002 If you’re looking for general Instagram marketing tips, this is a good course to get started with! 90003 90002 90035 Cost: 90036 FREE 90037 90035 Length: 90036 25 minutes 90037 90035 Type of course: 90036 e-mail course 90035 90037 Sign up link: 90036 Five Minute Instagram Growth 90003 90014 Instagram Marketing Course # 5: Instagram for Beginners with Sue B .Zimmerman 90015 90002 Are you new to using Instagram for business? 90003 90002 If you need help building your Instagram strategy from scratch, or have trouble growing past 500 followers, Sue B. Zimmerman’s Ready Set Gram course is right for you. 90003 90002 90166 90166 90003 90002 This Instagram marketing course was created specifically for «new and up-and-coming business owners who want to learn how to establish, grow, and maintain an Instagram account for their business.» 90003 90002 If you’re feeling overwhelmed by the thought of acquiring new customers from Instagram, Sue will be there with you every step of the way! The course includes access to an exclusive Facebook group so you can ask questions and get the answers you need.90003 90002 90035 Cost: 90036 $ 297 US 90037 90035 Length: 90036 8-10 hours (including work you do on your account) 90037 90035 Type of course: 90036 video course with workbooks, posting calendar, and access to an exclusive Facebook group 90035 90037 Sign up link: 90036 Ready, Set, Gram! 90003 90014 Bonus! Free Instagram Training Resources: 90015 90002 Looking for more Instagram training? Check out these free resources: 90003 90002 90191 Want more Instagram marketing training? Stay up-to-date with everything you need to know to be a great Instagram marketer by subscribing to the Later newsletter! 90192 90003 90194 Written By 90195 90061 Lizzie 90062 90002 Lizzie is the PR + Social Media Specialist at Later.She loves talking tech & social media trends over a tall glass of coffee. Follow her adventures @lizziemacneill. 90003.90000 How to Use Instagram to Increase Your Course Sales For Free 90001 90002 Pop quiz! 90003 90002 When you think of using Instagram to grow your course sales, your first thought is: 90003 90002 90007 a) 90008 «OMG I can not get enough!» 90003 90002 90007 b) 90008 «Everyday I’m posting. And everyday I’m seeing new sales. » 90003 90002 90007 c) 90008 «Instagram is my number 1 priority each day because it WORKS.» 90003 90002 90007 d) 90008 «LOL Instagram is that app I use to kill time when I’m waiting in line at Starbucks …» 90003 90002 Based on my years of (unscientific) research, the majority of business owners and course creators fall into the last camp where they believe there’s no ROI from Instagram.90003 90002 As a fellow online business owner, I get it. 90003 90002 You’re probably heads-down, focused on revenue-generating tasks in your business and Instagram is nowhere near that radar. 90003 90002 You might be feeling crunched for time, overwhelmed, stressed about your monthly expenses or sales targets … and Instagram is an after-thought. 90003 90002 Here’s the thing. 90003 90002 90007 When it comes to your courses, products or offers, people buy because of YOU. Because they know, like and trust you.90008 90003 90002 90037 Is not that the case for most — if not all — of the offerings you sell? 90038 90003 90002 And these days, it’s imperative that you build your audience 90037 before 90038 you’re in launch mode for your course. 90003 90002 How does your audience get to know you before you’re running your next course launch? 90003 90002 Through social media. Specifically, Instagram. 90003 90002 Instagram is the best platform today for your audience to get to know and trust you … so that when they’re ready to buy or when you’re running your next launch, they’re already sold 90037 before 90038 your offer is even in front of them.90003 90002 These days, your smartphone is like what the TV was back in the 1950s — the new hub for news and entertainment. 90003 90002 Now, the TV is being phased out (just like radio was at that time) and the smartphone is the 90037 new 90038 hub. 90003 90002 In that context, each social app that you have on your smartphone is a CHANNEL, similar to ABC, NBC and FOX. 90003 90002 90007 YouTube 90008 is your sitcom channel, where people watch reruns and the views continue to grow. 90003 90002 90007 Facebook 90008 is your talk show channel, where you decide a weekly time slot and go live each week while engaging with your viewers.90003 90002 The 90007 podcast app 90008 is your radio show where people tune in while on the go. 90003 90002 And Instagram? 90007 Instagram is your own reality TV show. 90008 90003 90002 Instagram is the go-to app where you share the journey and the behind-the-scenes of your life as a course creator and educator. 90003 90002 Plus, when you’re sharing the behind the scenes, not only are viewers able to get to know you on a deeper level, but they’re also seeing the work you’re creating on your OTHER channels — your blog, Facebook live show and podcast, for example.90003 90002 As you share your journey and give sneak peeks of your upcoming projects, launches and products, your followers are invited to get to know you and your business on a level that’s unlike anywhere else. 90003 90002 Plus, as you share the behind-the-scenes of your work with your students inside your courses, as well as those student success stories, outside viewers will experience a little FOMO (fear of missing out) … and you bet they ‘ll want to be inside your course the next chance they get so they can get that high-touch experience with you for themselves.90003 90002 And another bonus: even if they are not needing your course today, they still have the drive to follow you — to keep up with your journey. (90037 Who does not love seeing how a story ends? 90038) 90003 90002 As you continue to stay interesting and relevant to them, your followers will sign up for your course the day that they need it. 90003 90002 Whether you have 0, 20 or 1,000 Instagram followers today, you can attract the right followers who will turn into students of your courses.90003 90002 Your goal? Attract 90037 quality 90038 followers over quantity. 90003 90002 That’s right. You do not need 50,000 followers on Instagram to make an impact to your course sales. 90003 90002 Even with 100 followers, you can generate sales from Instagram. It’s possible! Even if 3% of your followers convert and join your course, that’s 3 students you did not have before. 90003 90002 Here’s the thing: it takes dedication and consistency to grow one account 90037 well 90038 that attracts your target follower.90003 90002 But most online business owners and course creators? They typically have two accounts! One for their personal life (90037 cute kids, food pics, funny selfies 90038) and another for their business life (90037 very professional, everything branded to a T, posts that look like ads 90038). 90003 90002 The key to growing a high quality following is to grow ONE account that’s a happy medium between the two accounts that most entrepreneurs juggle. 90003 90002 90007 Use the ONE account to grow a personal brand that’s both of a mix of your business and personal life.90008 90003 90002 This means we’re going to scale back on the personal content that does not relate to your target follower at all … and we’re going to add more of a human element to your business-related posts. 90003 90002 Think: less sales driven and more people driven. 90003 90002 The reason we do this relates to the first point: followers enroll in your courses because they know, like and trust YOU as the course teacher. 90003 90002 As a personal brand, you want to choose between 90007 two to five themes 90008 that you’ll share on a consistent bas 90003.90000 8 Best Instagram Marketing Training Courses 2020 90001 90002 Do you want the 90003 Best Instagram Training for Business 90004? Here is the list of 90003 Best Instagram Marketing Courses Training Online and Tutorial for 2020 90004 to assist you to become a hero on this Social Media platform. Instagram is one of the valuable social media marketing tools in recent days and most popular with teens and young Millennials. Do you want to be an Instagram Marketing master? 90007 90002 The Instagram network had reached 800 million monthly active users, up from 600 million in December 2016.In the United States, more than half of Instagram’s user base is between 18 and 29 years old whereas out of total global users 41 percent are 24 years of age or younger. (90003 Source: 90004 Statista September 2017) 90007 90002 If you are looking for Instagram marketing strategy save this list of Best Instagram Marketing Courses Online to get huge ideas about social media marketing. 90007 90002 More than 800 Million people now actively use Instagram in the whole world right now. What does that mean to you? Is it not an opportunity? It certainly is! But, is not Instagram a video and photo sharing app where the users put their photos and videos on a daily basis, sometimes hourly! So, how can you possibly market your brand on this social site? 90007 90002 Efficiency is a smartness.So, you need to be smart to positively market your brand through Instagram. Instagram is also smart like Facebook which helps you to specify your potential target market demographically, psychographic and many other ways that can possibly be taken. 90007 90002 Instagram also helps you to use #hashtags that can be used on your posts so that people see your post when they search for a certain hashtag. Also, you can pay Instagram to promote your brand so that certain posts of yours, show up on your potential target markets feed.Plus, you can link your Instagram to your other social sites, especially Facebook. Therefore, you can share your Instagram posts on your Facebook page’s timeline. The earth is actually round! 90007 90002 With these 90003 Best Instagram Marketing Training programs, 90004 you will know how to get paid to work for brands and advertisers, and able to build different organic growth strategy based on the new algorithm on Instagram. 90007 90002 You will also discover to make viral unique content design, sources of free royalty images, editing video from your mobile phone, best Mobile apps for Instagram Marketing and use of Hashtags and Tags Strategy that works for your business.90007 90002 These 90003 Best Instagram Marketing Courses and certifications programs 90004 include the ‘Best Course,’ ‘Product Description,’ ‘Ratings,’ ‘Students Enrolled’ as well as ‘Product’s Image’ and a ‘Call to Action’ to purchase the Courses from the respective learning platforms for your learning convenience. 90007 90030 8 Best Instagram Marketing Training Courses, Tutorial, and Classes 2020 90031 90032 1. Instagram Marketing 2020: A Step-By-Step to 10,000 Followers 90033 90002 90003 BEST SELLER 90004 90007 90002 90007 90002 90003 Description: 90004 One of the best Instagram courses to attract hyper-targeted Instagram followers, convert followers into paying customers, & expand your brand using Instagram.90007 90002 90003 Instructor: 90004 Benjamin Wilson 90007 90002 90003 Students Enrolled: 90004 94.7K + 90007 90002 90003 Rating: 90004 4.5 / 5 90007 90002 Enroll Now 90007 90058 90032 2. Instagram Training Course: Make Money on Instagram as an Instagram Influencer 90033 90002 90003 BEST SELLER 90004 90007 90002 90007 90002 90003 Description: 90004 Learn with this best Instagram course How to Grow and Monetize your Instagram in 2018: Step by Step Guide to start Making Money from your Instagram account.90007 90002 90003 Instructors: 90004 António Araújo, Marina Arantes, Angela Juliano 90007 90002 90003 Students Enrolled: 90004 5.6K + 90007 90002 90003 Rating: 90004 4.2 / 5 90007 90002 Enroll Now 90007 90002 90007 90058 90032 3. How to be Instagram Famous in 2018 90033 90002 90003 Description: 90004 Step-by-Step Instagram Masterclass: Learn the secrets of Instagram Marketing 90007 90002 90003 Instructor: 90004 Erick Bulatowicz 90007 90002 90003 Students Enrolled: 90004 10.1K + 90007 90002 90003 Rating: 90004 3.9 / 5 90007 90002 Enroll Now 90007 90058 90032 4. Instagram Marketing 101 — How to use Best 90003 Instagram Training for Business 90004 90033 90002 90007 90002 90003 Description: 90004 Learn how to get leads on Instagram, Create an Instagram account and attract targeted followers on Instagram. 90007 90002 90003 Instructor: 90004 Frici Barabas, Sandor Kiss 90007 90002 90003 Students Enrolled: 90004 18.2K + 90007 90002 90003 Rating: 90004 4.0/5 90007 90002 Enroll Now 90007 90058 90032 5. The Complete Instagram Marketing Training 90033 90002 90007 90002 90003 Description: 90004 Master Instagram marketing and Instagram Ads to grow your account with RIGHT followers and then convert them into leads. 90007 90002 90003 Instructor: 90004 Ali Mirza 90007 90002 90003 Students Enrolled: 90004 5,3K + 90007 90002 90003 Rating: 90004 4.1 / 5 90007 90002 Enroll Now 90007 90058 90032 6. Instagram Marketing Bot: Easily Get 100+ Followers Per Day 90033 90002 90007 90002 90003 Description: 90004 Do not have 10,000 Instagram followers yet? Learn Instagram automation PLUS essential Instagram marketing strategies.90007 90002 90003 Instructor: 90004 Aaron Ward 90007 90002 90003 Students Enrolled: 90004 1.9K + 90007 90002 90003 Rating: 90004 3.9 / 5 90007 90002 Enroll Now 90007 90058 90032 7. Instagram Marketing Crash Course for Entrepreneurs 90033 90002 90007 90002 90003 Description: 90004 Instagram Marketing — Learn the most powerful strategies and methods of how to use Instagram to build your business! 90007 90002 90003 Instructor: 90004 Sorin Constantin 90007 90002 90003 Students Enrolled: 90004 2K + 90007 90002 90003 Rating: 90004 4.0/5 90007 90002 Enroll Now 90007 90058 90032 8. Complete Instagram Course for Business: Follower To Sales 90033 90002 90007 90002 90003 Description: 90004 Learn Instagram training for business to use Instagram from the Beginning. Follow Three Methods to Generate Thousands of Followers. From 0 To 10k. 90007 90002 90003 Instructor: 90004 Daniel Alejandro 90007 90002 90003 Students Enrolled: 90004 2K + 90007 90002 90003 Rating: 90004 4.3 / 5 90222 Enroll Now 90007 90058 90002 The good old days of marketing through TV commercials, Newspapers and Billboards are gone.Since people now are trying to cope up by socializing through the social sites, so it is indeed an opportunity for you that you need to grab as fast as you can. 90007 90002 Because you have competitors and they are smart. They will try to get your target market by any means and they will do it if you are reluctant. So, be cleverer and grab what you need to grab! 90007 90002 So, are you ready to have Instagram followers, faster and efficiently than ever? Learn with these best Instagram Course step-by-step 90003 Instagram Marketing 90004 techniques to get thousands of real targeted followers that you can promote your product or services every-single-day.These 90003 Best Instagram Marketing 90004 90003 Training 90004 90003 Courses 90004 90003 Online 90004 programs will help to build your Instagram marketing journey. Happy Learning! 90007 90002 90242 90003 You May Also Like: 90004 90245 90007 90247 90242 If this post was helpful, please share it with your friends, family, and social media so that they get this information as well! 90245 90250 90002 Jamil Ahmed, CEO of «Reinforce Lab». Pharmacist, with experience in numerous fields in Pharmaceutical Companies and also worked in several pharmaceutical Companies for over 5 years in International Business.Digital innovator, Personal Branding, Small Business, SEO Marketer and Marketing Consultant. Named as the 90003 Top 3 Business Intelligence Marketing Influencer 90004 in 2018 by Onalytica. 90003 Top 20 eCommerce Online Seller & Influencer 90004 by SaleHoo and 90003 Top 8 eCommerce Influencer 90004 by FitSmallBusiness. Regularly Share tips and tricks for effective Personal Branding, Digital Marketing, Social Media Marketing, Small Business, Entrepreneurship, and Latest Technology Integration in Business by building relationships, and by telling stories.Read more about him. 90222 Follow him on Twitter @ jamilahmed_16 and LinkedIn. 90007 90002 90032 90242 Related Posts 90245 90033 90007.90000 Sell More Online Courses Through Instagram. Here’s How 90001 90002 Long gone are the days where people were happy with just a quick read through the newspaper. Today, most people spend many hours a day browsing the web, using social media to communicate with friends, read global news and share their own. Instagram, one of the most widely used social media channels, has more than 800 million monthly users and this figure is projected to surpass 1 million in 2019. This social network is more popular with teens and young millennials — this holds true in the US, where more than half of Instagram’s user base is between 18 and 29 years old.90003 90002 The increase in the use of Instagram shows that it is regarded as a useful online tool that allows people to express their interests and allow others to get to know them better. In this article, we are diving deeper into what Instagram has to offer to people like you and me, but most importantly to an online instructor or a businessman. 90003 90006 What is Instagram? 90007 90002 Instagram is a photo and video-sharing application and service that can be accessed on mobile, desktop or on any device that has internet connection and contributes content to pre-approved followers.The platform was launched by Kevin Systrom and Mike Krieger in 2010 and 2 years later was sold to Facebook. Since then, the platform managed to gain popularity and acquired over 800 million monthly users by the year 2017! The best part is that it’s likely to grow bigger. 90003 90006 How can people use it? 90007 90002 As a social media platform, Instagram uses high visual content and it’s famous for the simplicity of use. Everyone can share photos they take instantly (hence the name Insta-gram) or already-captured ones from their device’s gallery.Then, they can edit them as they please (ex. Adding filters), tagging people from their network and posting them on their profiles adding geographical location or externally on other social media sites such as Facebook, Twitter or Tumblr. 90003 90002 Unlike other networking platforms, Instagram’s posts focus on beautifully-created visual content rather than text and it works similarly to Pinterest. This is a successful business model considering that 90 percent of information transmitted in our brains is visual, and that’s what we are more likely to remember as humans.Also, the Instagram team knows too well that the image is processed by the human brain 60,000 times faster than text and as such, it is safe to say that a single picture is worth 60,000 words. 90003 90002 As such, Instagram is a place where you go to find inspiration and read news about causes, people or companies that you are interested in. 90003 90006 How can Entrepreneurs and Creators use Instagram? 90007 90002 Instagram can be a powerful tool to use for every aspiring online instructor as it provides an opportunity to promote your school, to reach out to industry influencers, directly advertise their courses and engage new customers.What’s rather unique about the platform is that, in order to be successful you need to be a great storyteller while using pictures. Since there is not much text to deliver a message, every image needs to be able to deliver a strong message through a storyline, highly engaging visuals and strong keywords to go with it. 90003 90002 Recent reports show that these Instagram tactics can increase business profits. Statistics from Contently show that up to 72 percent of Instagram users report making purchase decisions based on something that they saw on the site.It also recognises Instagram as the top platform with the most influence on shopping habits. 90003 90002 Awesome, right? 90003 90006 Who is instagram for? 90007 90002 What’s great about Instagram is that the first thing you see on a post is the photo. Every photo has a story to tell and one way or another helps to build a human connection between the person who posts it and those who view it. This human connection leaves much to interpretation though it expresses an opinion, an emotion and a thought that allows the transmission of ideas and sparks inspiration.90003 90002 Just like Pinterest, Instagram offers the opportunity to users to browse and utilise ideas while exploring academic and personal interests. Perhaps this is why so far it has been exploited by the younger population more and appealed to a rather demographic-specific audience. 90003 90002 Statista reports that Instagram’s distinct characteristics of its users are as follows: 90003 90034 90035 The majority of US residents live in urban (17%), rather suburban not rural areas (11%).90036 90035 The majority are under 35-years old. 90036 90035 68 percent of users are female. 90036 90035 Users are more interested in quality rather than quantity. 90036 90043 90002 Instagram videos attract more engagement than Vine, Instagram’s competitor which shows users preferences. 90003 90002 As an online instructor, it’s essential that you take into account these elements and explore Instagram’s features. This is going to help you choose the most appropriate tool, effect or feature that works well with your subject and media content.If you are offering classes on cooking, DIY, spirituality, gardening, sports & fitness and other popular subjects then Instagram is the ultimate tool for promoting your online school and increase your course sales. 90003 90006 A Checklist: Getting Started with Instagram 90007 90002 Going through the following steps can help you build your profile from scratch: 90003 90002 90053 Step 1 90054: Register a free account and edit your profile so that it best represents your school / business.Here, you will have two options, either to sign up with your email (or mobile phone) or through Facebook. Once you make your choice, create a username and password and then click ‘Done’. 90003 90002 90053 Step 2 90054: Make your profile relevant to your business / industry. Upload an engaging profile image and enter the information of your business, a small description of who you are and what you are offering. 90003 90002 90053 Step 3 90054: Add links to your other social media channels, your blog, business website or the platform from where you sell your courses.Invest in creating a community channel, follow leaders in the industry or people who are showing an interest in elearning or on popular e-course subjects. 90003 90002 90053 Step 4 90054: Start sharing posts. Generally, it’s a good idea to share company news and create a collection of photos. Do not forget that you want to increase your customer appeal and not gain fans for your behalf, but for your school / business. Treat Instagram as you would treat Facebook and Twitter. You can be less formal, funny, tech-savvy or … nerdy.You can show how you and the rest of the team — if there are any employees or partners — are working to satisfy your customers ‘needs. 90003 90006 Setting up a Marketing Strategy 90007 90002 Now, let’s get down to specifics. Coming up with a marketing strategy that aims to increase your course sales, is not hard work, it just needs to go through the most appropriate considerations and the best online marketing practices. For better results, check out the following tips. 90003 90072 1Building a large following: 90073 90002 Perhaps the first rule to success as far as it concerns social media is building a loyal audience.Luckily, there is a ‘recipe’ for that. Some of the best and easiest tactics is using the right keywords, the right filters and posting at the right time of the day. These however are the most obvious ones. If you want to take it to the next level, you might want to consider the following options: 90003 90034 90035 Encourage users who know you to follow — through email updates or other social media platforms. 90036 90035 Publish Instagram Stories on your profile — to tell a story, promote a blog post, share a list, offer discounts or promotions, share a quote or statistical information, make an announcement.90036 90035 Make use of Instagram effects such as boomerang or layout. 90036 90035 Use geotags to improve discoverability and get found locally. 90036 90035 Pay for sponsored post and product reviews. 90036 90035 Check what other instagrammers in your industry are doing. 90036 90035 ‘Steal’ your competitor’s followers or tag influencers on your posts. 90036 90035 Follow & like people who are relevant to you through Search and Explore or using hashtags ‘. 90036 90043 90002 Not all of these options are going to work for you and this means that initial trial and error as well as experimenting with Instagram tools is inevitable.However, identifying your audience and your competitors is essential. Engage with them from the beginning and check what they are doing. Since they are in your industry they are most likely to share content that you will find useful. Also, you can take inspiration from bigger accounts and reference them in content. 90003 90072 2Sharing Photos 90073 90002 This is the core of Instagram practice and it’s important to get it down right. The type of photos you share and their quality is of huge importance as it has a direct impact on your following.As research shows, certain characteristics of the photo as described below, helps your posts perform better on Instagram: 90003 90034 90035 90053 UGC Images: 90054 User generated content photos featuring your brand are more authentic and more likely to get attention, traffic and user engagement. 90036 90035 90053 The ‘Behind-the-Scenes’ material: 90054 Lots of companies use Instagram to present a ‘closer look’ into what’s happening behind the scenes. They share company-related photos that showcase the company culture and what makes the organisation unique.90036 90035 90053 DIY Images: 90054 Photos featuring something that you created has more value than stock photos. While Instagram is less formal than LinkedIn and other sites, you can also use industry-related image through mock-ups. 90036 90035 90053 Aesthetically-pleasing photos: 90054 Research finds that images that have a background, a more visual texture and use a single dominant colour perform better than others. 90036 90043 90002 The secret to a great Instagram post is crafting memorable content that advertises your brand and your products right on the spot.Also, do not forget that consistency and monitoring results are important to your progress. 90003 90072 3Creating Shoppable Instagram Posts 90073 90002 Shoppable Instagram Posts is a very useful feature that you can use on Instagram for your business as it allows you to directly promote and sell your products on the site. This means that you get to take pictures of the products you sell or create photos for physical or non-physical ones. 90003 90002 You can do this for free when you become a Shopify Merchant.And surpise surprise, LearnWorlds is the only online course platform that provides a native Shopify Integration which means that you can connect your school with Shopify right away and take advantage of Instagram shopping in a matter of minutes! Check out this article from our Help Center for more info about connecting LearnWorlds with Shopify and vice versa. 90003 90002 90127 90128 90003 90002 This feature allows businesses to tag photos with their online courses (or any other products, for that matter) providing a link that redirects them on an Instagram page that offers more details on the course.By clicking ‘Shop Now’, users go on your online store where users can make the purchase. Potential payers can tap on the photo to view the price tag of the courses / products you list. 90003 90002 In order to enable Shoppable Instagram posts you need to comply with the following requirements: 90003 90134 90035 90053 Be at the right location: 90054 You can become a Shopify merchant if you are located in the US, UK, Australia, Canada, Germany, France, Italy, Spain and Brazil. 90036 90035 90053 Install the Facebook Channel: 90054 Go to your Shopify profile and add a Facebook sales channel with an approved Facebook Shop.Then you can start adding your Courses as digital products on your Facebook Shop. 90036 90035 90053 Set up an Instagram Business account: 90054 Using Instagram for business purposes requires switching your account to business by clicking on your profile icon, then ‘Settings’> ‘Account’ and ‘Switch to business account’. Once you have done this, you can enable and use ‘Instagram Business Tools’, ‘Insights’ and ‘Promotions «. 90036 90147 90002 Once you comply with these rules go through the following steps to set up your Facebook Shop and connect Instagram with your online store: 90003 90150 Step 1: Connect your Instagram account to your Facebook page 90151 90002 Go to Settings on your Facebook page’s for your shop and click Instagram.Then, go back to Shopify clicking the (+) next to the sale channel to add your Instagram channel to your store and confirm your choice. Finally, you will have to wait for Instagram to review your store, which might take up a few days. 90003 90150 Step 2: Enable the ‘Shopping’ feature 90151 90002 Once your shop is approved, go to Instagram Options to enable the Shopping setting. After posting your first 9 photos, the ‘Shop Tab’ will appear on your Instagram profile where you can create a product list collection.90003 90150 Step 3: Choose a photo and upload it on your profile 90151 90002 When you start using Instagram for business, your photos need to be chosen carefully. According to Some of the best types for selling products are a) lookbooks — that work well in fashion, beauty or cooking industry, b) using models — creating a ‘shopping catalogue’ and tagging the names of the models (after getting permission) c ) lifestyle / action photos — these are naturally looking photos that show your product (s) in action, e) product shots — are specifically taken for advertising purposes d) collection carousel — two or more photos shown together through a slideshow.90003 90150 Step 4: Tag your product 90151 90002 Finally, go το Options to tag products and choose the Course / product you want to tag from your Facebook Shop. 90003 90002 … And that’s it! You are now ready to start selling your courses on Instagram! 90003 90002 You can also read more on instagram sales in this guide from OsiAffiliate. 90003 90006 8 Tools to help you hit the ground running with Instagram 90007 90002 Apart from Instagram tools, there also some free applications that you can use that will come handy when you start using Instagram for business purposes.As a final tip, we offer the following suggestions that you might want to check out: 90003 90002 1. VSCO — a useful tool for creating content that works as a photo editing platform and a social media network. 90003 90002 2. Repost — a tool that allows you to repost photos and videos that you like on Instagram while giving credit to the original Instagrammer. 90003 90002 3. Canva — a design program that allows you to create custom-made banners, backgrounds and other types of images tailored to your industry.90003 90002 4. Buffer — a great tool for scheduling your posts (on certain dates and times) when you have your content ready. Connecting Instagram on Buffer requires that you have a Pro account. 90003 90002 5. Photoshop Express — an editing tool that offers a variety of unique features that allow you to enhance the quality of your photos. 90003 90002 6. Socialrank — offers the easiest way to identify, organise and manage your audience on social media. 90003 90002 7. Wishpond — a tool that allows you to utilise contests and draw the attention of your followers providing them the chance to engage with you.90003 90002 8. Curalate Like2Buy — a tool that creates a shoppable gallery allowing users to read your stories, shop your Instagram feed, reserve a room and take additional actions on your Instagram posts. 90003 90002 As you can see, using Instagram as part of your social media marketing strategy can boost your course sales, inform your audience about the products and services you offer and promote your online school altogether. 90003 90002 Whether you have an Instagram account or not, I would say that it’s worth investing your time and money — if need be, to reach out to potential customers who are in need of what you offer! 90003 90002 (Visited 3,074 times, 6 visits today) 90003 90196 90002 Kyriaki is a Content Creator for the LearnWorlds team with more than three years of experience in digital marketing.Graduated from the University of Huddersfield with a Guidance degree, she has equipped herself with hands-on experience in education management and career guidance. 90003 90002 90072 90201 Related 90202 90073 90003.